Black Girls Rock
I had the honor of working on this amazing annual event that honors and celebrates Black women across industries.
Art Direction: Eric Franklin / Lead Design & Animation: Melissa Peralta / Design: Lina Almansa / Animation: Jil Tai
INITIAL SHOW PACKAGE STYLEFRAMES
Our team pitched two concepts: Dynasty (top), inspired by Emory Douglas’ bold designs and Power (bottom), grounded in the symbolism & strength of a triangle. After Dynasty was selected, we had a lot of fun executing — injecting an additional pop of energy to the designs through animation choices, textures & bursts of bright colors — green, yellow and neon-esque orange as accents.
ON-AIR SPOTS
While this year’s Black Girls Rock had several promos running, this is by far my favorite.
Creative Direction: Allison Caviness / Writer, Producer: Jo-well Paupaw / Graphics: Melissa Peralta & Jil Tai